Digital Marketing Manager

An innovative and fast-growing eCommerce brand based in Fareham is seeking a Digital Marketing Manager to lead its digital marketing function. This is a pivotal role within a successful business known for its high-quality products, sold via Amazon, eBay, Shopify, and its own website. You will lead a team of six and shape the digital strategy to drive traffic, engagement, and sales across all platforms.

Main Duties

• Manage and mentor a growing team, including campaign executives, PPC specialists, ecommerce administrators, and content creators
• Plan and execute data-driven digital marketing strategies across paid search, SEO, content marketing, and social media
• Oversee the full digital advertising budget, ensuring spend is tracked, analysed, and optimised for performance
• Lead go-to-market campaigns for new product launches across marketplaces including Amazon, eBay, and Shopify
• Work with the senior leadership team to ensure digital marketing goals align with commercial targets
• Report on KPIs and campaign performance, driving continuous improvement in ROI

Skills and Knowledge

• Strong track record managing digital marketing teams within an eCommerce setting
• Expert-level knowledge of Google Ads, Meta campaigns, SEO, and marketplace advertising (e.g. Amazon & eBay)
• Budget ownership experience, with proven results optimising spend and scaling campaigns
• Confident in launching and promoting products across eCommerce platforms
• Strategic mindset with the ability to get hands-on when needed
• Strong communication and reporting skills

Salary and Benefits

• £45-50K
• 25 days holiday plus bank holidays
• Mon-Fri 9am – 5.00pm or slight variations, some work from home available
• Casual dress code
• Pension
• On site parking